The most profitable cars on the secondary market. Which cars lose the least value on the secondary market. What influences the quick sale of a car on the used car market?

The most liquid cars presented in Russia were Toyota Highlander And Porsche Macan with three years of mileage. Their value has not only not fallen since 2014, but has also increased - by 4.06 and 2.98%, respectively. One crossover ultimately won in the mass segment, the second in the premium segment.

All other models have lost at least a little in price. Thus, the top 10 among more affordable cars also included Mazda 3 (with a result of 99.95% residual value), Toyota LC Prado (99.66%), Mazda CX-5 (98.15%), VW Touareg (96 .05%), Toyota RAV 4 (95.45%), Mazda 6 (95.24%), Hyundai Santa Fe (94.25%), Subaru Forester(93.60%) and Toyota Corolla(93.34%). Let us note that in the top twenty there was also room for domestic car - Lada Largus took 19th position with a score of 89.30%.

IN premium segment located after Macan Mercedes GLA (95,82%), Porsche Cayenne(95.65%), Volvo XC70 (94.73%), Mercedes A-Class(94.52%), Volvo XC60 (93.68%), BMW X5 (93.11%), BMW 3 GT (93.09%), Audi Q3 (92.35%) and Mercedes CLA(92.11%). The most liquid on this list japanese car- Lexus GX - took only 16th place with a score of 87.48%.

It is obvious that brands from the Land of the Rising Sun dominate the ranking of mass brands. The most profitable cars, according to the study, Mazda produces with an average three-year residual value of 97.67%. In second place is Toyota (95.11%), in third place is Korean Hyundai(90.57%). The following list looks like this: Kia (89.68%), Subaru (88.99%), Honda (87.05%), VW (86.76%), Suzuki (85.74%), Mitsubishi (85.53 %), Ford (84.41%). Lada was in 15th place with a figure of 81.23%, behind Renault, Skoda, SsangYong and Nissan, but ahead Great Wall, Chevrolet, Daewoo, Opel and Citroen. UAZ is in 23rd position, leaving behind only Chery (72.00%), Lifan (65.13%) and Geely (65.11%).

It is not surprising that collectively Russian brands ended up only slightly ahead of their rivals from the Middle Kingdom - with group averages of 78.78% and 72.61%, respectively. And the Japanese and korean brands- their liquidity is estimated at 89.13% and 88.12%. The “Americans” (Ford and Chevrolet) were third (82.74%), beating a large group of European brands (VW, Renault, Skoda, Opel, Citroen and Peugeot - 81.32%).

Porsche Macan S. Photo: newsroom.porsche.com.

The “Europeans” made up for it in the premium segment, where they are also represented by a large group of brands (Volvo, Porsche, Mercedes, Land Rover, MINI, BMW, Audi and Jaguar) and have an average residual value of 82.86%. The “Americans” with Chrysler, Jeep and Cadillac were second (79.67%), and the “Japanese” (Lexus, Infiniti and Acura) were third (77.46%).

Let’s add that in the ranking of brands in the premium segment, the top 10 looks like this: Volvo (90.69%), Porsche (87.85%), Mercedes (85.50%), Chrysler (84.85%), Land Rover (83.38%), MINI (83.13%), BMW (82.93%), Jeep (81.82%), Lexus (81.50%) and Audi (79.31%).

By the way, analysts made an unambiguous conclusion: the residual value for three-year-old used cars is still greatly overestimated due to the significant increase in prices for new cars, which has been observed since the end of 2014.

“However, with a high probability it can be predicted that already in 2018 and in the absence of sharp fluctuations in exchange rates, the residual value of three-year-old used cars will begin to decline,” says the study received by RG. “It is expected that it will gradually return to more traditional values - in the range of 50-70% of the original cost, depending on the class of the car and its liquidity on secondary market".

Let's talk about how the market has changed secondary cars 2018 compared to the 2017 market. A little more than six months have passed, but the first results can already be summed up.

Market segment

2017: The B-class invariably leads (about a third of all resold cars). The leaders are Focus and Solaris. The second place in sales and purchases is occupied by crossovers and SUVs. The ranking is topped by the CR-V. The C-Class, led by the Toyota Corolla, closes the top three.

2018: Focus in body 2 has noticeably pulled away from Solaris. “Silver” is also available on the CR-V. And third place is still taken by Toyota, but now by Kamry.

Let's summarize. The situation by class does not change. B-class remains the most affordable. The leaders among the models have changed slightly, but the brands remain the same.

Car age

Compared to 2017, the scales of car enthusiasts’ preferences when choosing a used car have swung towards slightly younger cars. We will clearly show the age categories in decreasing order of popularity:

2017: Cars from 2007-2009 are popular - more than 40% of all cars sold. The most popular model is the 2008 Toyota Corolla. Next comes the 2012 F Focus. 3rd and 4th place - Solaris different years release.

2018: 34% of all resold cars are between 6 and 10 years old. Leader - Focus 2012. The 2007 Corolla leads the next age category. Less popular are the VAZ Priora and Granta. The 2016 Corolla rounds out the top four.

Let's summarize. As we see, in 2018, the age range of cars became wider and car enthusiasts became more willing to buy older cars.

Price

For clarity, we will arrange the price ranges in descending order of popularity in 2017 and 2018:

from 300 to 600 tr.
0.6 - 1 million rub.
up to 300 tr.
1 - 1.5 million rubles
more expensive than 1.5 million rubles.

Price ranges have not changed, nor has their popularity. Let's talk about the leaders in price categories.

2017: 36% of resold cars cost between 300-600 thousand rubles. Leader - Focus 2012 with an average mileage of 88 thousand and a price of 510 thousand rubles.

The next leader is the 2013 Grant for 245 thousand rubles with a mileage of 73 thousand kilometers.

Fourth place goes to the 2012 Camry for 1.054 million rubles, with a mileage of 94 thousand km.

The top five is closed by the 2008 Land Cruiser with a mileage of 150 thousand km and a price of 1.85 million rubles.

2018: 35% of cars sold cost 300-600 thousand. The leader is the Focus of the same year, but at a price of 490 thousand rubles and with a mileage of 93 thousand km.

Third place goes to the 2011 Priora, worth 230 thousand wooden ones, with a mileage of 109 thousand km.

Leader of the next price category- also a Camry, but 2012 at a price of 1.3 million rubles, with a mileage of 102 thousand.

Toyota takes fifth place Land Cruiser 2008 with mileage 160 thousand at a price of 1.8 million.

Let's summarize. We observe constant buyer interest in Focuses produced in 2012 - the car is reliable and runs for a long time without serious breakdowns. Camry in the range from 600 thousand to 1 million is getting younger and gaining in price. Among budget cars stable leadership VAZ models. In category more than a million rubles interesting situation: in 2018 we see a Camry with the same year of manufacture, with increased mileage, as well as price. Apparently, the demand for them is very good, since the price only increases with age. Retains leadership in the category over 1.5 million rubles Toyota Land Cruiser 2008, even the price with mileage has changed quite a bit.

Popular brands

For clarity, here are the TOP 10 brands of used cars in Russia in the middle of 2017 and 2018, according to Autostat:

We observe that the top five and the last two have not changed at all. Only the middle of the ranking was shuffled - American stamps, European and Asian.

2017: The Russian Lada sold 558 thousand cars throughout the country. Russians also bought 228 thousand used Toyotas and 109 thousand Nissans. Slightly fewer Hyundai cars were bought - almost 90 thousand units, as well as Chevrolet - 87.7 thousand units. Despite the wild popularity of Focuses, Ford ranks only 6th in the ranking with 79.5 thousand resold cars.

2018: By the end of May 2018, Russians bought 538 thousand used Ladas. Toyotas were bought much less frequently - only 232 thousand cars found new owners. The Nissan brand indicator is 114 thousand units. Also, our compatriots bought 100 thousand Hyundai and 91.3 Chevrolet cars. Ford has already slipped to 7th place with 81 thousand units.

Summary

We are seeing a steady increase in car resales - the figure has increased by almost 30 thousand units. Moreover, all leading brands were resold more often, except AvtoVAZ. Russian stamp, on the contrary, is losing popularity among Russians - our cars were bought by 20 thousand less this year than in the same period last year. The figures for Korean Hyundai and KIA increased by 11 thousand units. Apparently, a new batch of used Solaris and Rios has arrived. Other foreign brands show less growth. But despite the positive changes in resales, foreign cars are still noticeably inferior to Russian models - the difference between the figures for the first and second places in the ranking is almost 100%.

Popular models

The TOP 10 models among Russians also remained virtually unchanged:

2017: In the first 5 months of 2017, the Russian used “four” sold 60.5 thousand copies. 5 thousand less - “seven”. Next comes Focus with an indicator of 50 thousand units. The Russians also bought 46.5 thousand “ten” and 40 thousand Prior. Corolla is only in sixth place, Solaris is in ninth. Rio rounds out the top ten.

2018: This year, Russians have already resold 57.8 thousand VAZ-2114. 6 thousand less - Focuses. The next place in the ranking belongs to the VAZ-2107 with an indicator of almost 50 thousand units. Next, with a difference of 31 copies, are the VAZ-2110 and VAZ-2170. Corolla again took sixth place, Solaris rose to eighth.

Let's summarize. There is a decline in resales of VAZ as a whole; the constant leader of the rating, “fourteenth,” is also less popular this year. The same trend is observed in the rest Russian models. But sales of foreign cars are growing! Corolla and Focus have made small progress, but Solaris and Rio are surprising - over the year the figure has increased by 7 thousand units. Therefore, in the rating by model Russian auto industry wins only in the number of models.

conclusions

The first half of 2018 brought few new products to the secondary car market. Our compatriots prefer proven brands and models, unless they take something newer. We can say with confidence that the trend will continue until the end of the year. The level of income is growing very slowly, and there are fewer people willing to take out credit obligations. Therefore, in general, it seems that the car market remains virtually unchanged. But when the cars turn 3 years old, thousands of car owners will again rush to sell them. The resource has not yet been developed, serious damage often just to come.

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Sooner or later, the car owner has a desire to sell old car and buy a new one. Even if you have owned the vehicle for no more than three years, you will be surprised to find that prices for similar models on the secondary market are 20-40 percent lower than the initial cost. Trade-in showrooms will offer even more low price. The cheapest price for used cars is at car pawn shops. Why is the price dropping so quickly? First of all, it is affected by wear of parts, as well as general technical condition. However, if you carefully analyze the used car market, you will notice that prices for some three-year-old models are not falling so quickly.

Vehicle liquidity speaking in simple words, is an opportunity to sell it with minimal losses. Moreover, some models become even more expensive over time. What are they at the beginning of 2018? car brands can be called the most liquid?

Premium segment

For analysis, experts studied how prices for cars produced in 2013-2014 were changing.

The following were recognized as the most liquid cars: Jeep Wrangler(101% of the first starting price); Porsche Cayenne (100.7); Mercedes-Benz CLS-Class (92%).

Of course, these are Premium class cars. If you want to buy a Porsche Cayenne from 2012-2014, then get ready to shell out an amount of two million rubles and more. Liquidity is affected by various indicators: equipment, technical condition and characteristics, etc. That is, if the Porsche Cayenne is after an accident, it is unlikely to cost that much, but you will have to pay quite large sums for repairs. In addition, in operation this car It's also not cheap.

Mass segment

Most buyers are interested in more affordable cars mass segment. Places in the ranking were distributed as follows (year of production 2013 and percentage of the starting price): Toyota Land Cruiser Prado (99.98%); Honda CR-V(95%); Mazda CX-5 (92%); Toyota Hilux and Highlander (91.9 and 90.5, respectively); Suzuki Jimny and Mazda 6 (89%).

The following models also made it into the ranking of the most marketable cars: Volkswagen Golf (89%), Mitsubishi ASX(88%), Renault Sandero (87%). Suzuki SX4, Hyundai Solaris and Hyundai i30 lose approximately 13-14% of the initial price over three years of operation. The cost of the following models decreases approximately by the same amount: Mitsubishi Pajero Sport, Volkswagen Touareg, Volkswagen Jetta, Kia Cerato, Kia Rio, Chevrolet Orlando, Mazda Troika.

Knowing the place your car occupies in the ranking, you can always set a more or less adequate price when selling a used car. So, if three or four years ago you bought a Kia Cerato in the Prestige configuration at a dealer’s showroom for 850 or 920 thousand rubles, then in 2018 you can sell it for 750-790 thousand. These are the prices today for the 2014 Kia Cerato.

Thus, the eternal dispute about which cars are better - German or Japanese, is resolved in favor of the land of the rising sun, because liquidity is associated precisely with reliability vehicle. That is, if you prefer Japanese cars, then you will have to spend less on their repair and maintenance than on German ones.

Russian and Chinese cars

Products domestic auto industry It can hardly be classified as a reliable car. Of course, when it comes to off-road driving, the UAZ or Niva 4x4 will leave premium SUVs far behind. But they also break down much more often, although there are no particular problems with spare parts.

If you compare the prices of new domestic cars and for old releases from 2013, it can be noted that UAZs and VAZs lose up to 22-28% of their value in three to four years.

You can verify this very easily: new Lada Grant 2017 in different configurations costs 399-569 thousand rubles; new Kalina- from 450 to 579 thousand; new Priora- from 414 to 524 thousand.

If you look for these models on the websites free ads, then we find the following information on prices: Lada Granta 2013-2014 - from 200 to 400 thousand; Viburnum - from 180 to 420 thousand; Priora - from 380 and below.

Of course, sellers can take into account their costs for tuning and restyling, but in general the picture becomes clearer: domestic cars lose value very quickly. Well, at the very bottom of the ranking are chinese cars, which on average become cheaper by 28-35%.

The following were analyzed Chinese brands, popular in the Russian Federation, such as Lifan (70-65%), Chery (72-65%), Great Wall (77%), Geely (65%).

Thus, if you plan to sell your car at a higher price after several years of operation, choose popular and reliable Japanese or korean cars middle price segment

Everyone who buys new car, sooner or later thinks about selling it. And then the question arises of how much the car has dropped in price over the period of use. To get the answer, we took almost two dozen cars. We chose not just popular ones, but those that were the leaders in sales in 2016 (according to the analytical agency Autostat). After analyzing the market for used cars, we found out how much they lose on average during one, three and five years of operation.

Mazda CX-5

The popular crossover from Mazda turned out to be quite a profitable investment. In its first year, the CX-5 is only 4% cheaper. The annual price drop reaches 8% by the third year, and 9% by the fifth. Good liquidity can be explained by the fact that it has not yet experienced a generational change. And the restyling was not large-scale, because even the cars of the first years of production are still not outdated.

Price range

Toyota RAV4

Well, where would we be without Toyota, traditionally famous for its slow price loss? during the first year of service it depreciates by only 7%. Over the course of three years, “Rafik” loses 9%. And by the five-year period, the price of Toyota decreases by 10% every year. Neither expensive insurance nor a short service interval can shake the reputation of reliable cars that has been earned over the years.

Which cars lose less value?

Price range

Nissan X-Trail

X-Trail falls in price very slowly in the first year - by 3% at most. But for three-year-old cars the situation is different - 10%. The biggest drop in prices was observed for cars in 2014 and can be explained simply - that’s when it debuted. That’s why cars of the previous generation are dropping sharply in price. By five years, the situation levels out, and Nissan loses the same 10% annually.

Which cars lose less value?

Price range

Another crossover from Nissan behaves in the same way as the older X-Trail. Slowly falls in price in the first year (by 4%), then the decline in value accelerates. First three year Qashqai loses 6% of value annually. But by the five-year period the annual rate reaches 10%. And the biggest failure is observed in the cars of 2013 - and this is also due to the change of generations.

Which cars lose less value?

Price range

Kia Sportage

A Korean SUV loses only 7% of its value in the first year. But in the future, the price drop increases - this is due to the fact that these are cars of the previous generation. Therefore, by the age of three and five, 12% and 11%, respectively, are lost. Interestingly, the co-platform Hyundai ix35 is much inferior to the Sportage in popularity. Apparently, the stylish appearance of Kia played a role. After all, even five-year-old Sportages still look impressive.

Which cars lose less value?

Price range

Renault Duster

Surprisingly, the most liquid among all was . On average, over five years it loses up to 8% of its value annually. For three years the figure is the same. And Duster depreciates the slowest in the first year of its life - only 4%. This is also explained by the fact that a decent portion of Dusters are sold in affordable versions that are not spoiled with options. But often it is because of them that the price drops the most in the first years of life.

Which cars lose less value?

Price range

Chevrolet Niva

Almost main competitor Duster - . And it loses almost the same price, becoming cheaper the least in the first year (4%) and “accelerating” further. Over three years, Chevy Niva loses 8%, and by the fifth year the price drop reaches 9% per year. By the way, there are often cases when heavily used cars are not inferior in price to new ones. After all, many cars acquire off-road accessories in the form of serious tires, luggage racks, additional headlights and other things.

First, let's define the term liquid or illiquid car. Unliquidity is when a car is difficult to sell for a long time or immediately at the nominal price that you offer. A liquid cars They sell quickly enough and you don’t have to give in and they lose little in price.

For example, in Russia, Citroen and Peugeot cars are considered the least liquid. Again, this depends on the specific model and condition, but I’m talking about general points.

For example, Citroen C3 Picasso can be bought in good condition for 350-400 thousand rubles, while its competitors can even worse condition will cost more and sell faster.

Also in Russia, small cars, such as Peugeot 107, Citroen C1, are illiquid. The price tag for these cars is not low, and they sell for a very long time and lose a fair amount of value, up to half of their original cost. Therefore, owners of such cars often sell them for a pittance or drive for a very long time, because it is not easy to find an alternative for similar money.

Even in Russia they don’t trust cars with robotic box, especially DSG. And therefore, only a few manage to sell a Skoda or Volkswagen with such an automatic transmission for a high price. This is why we have to reduce the price. And the whole point is that there was a period when DSG fell apart, which promoted itself as if not reliable unit, which is not worth messing with. And people still treat this the same way, especially when it comes to the secondary market.

It is also worth noting cars with a small engine capacity, and even with a turbine. For example, Skodas and Volkswagens with 1.2 TSI engines are quite affordable on the market, and there are a lot of advertisements for their sale. Again, people in Russia have little trust in turbocharged engines; they trust classic aspirated engines and mechanics more.

And now a few words about liquid cars. In Russia the most liquid brand- this is for everyone famous Toyota. Indeed, even for example, a 2010 Corolla model can cost 600-650 thousand rubles, when for the same money you can buy an Octavia with a more powerful turbocharged internal combustion engine and an automatic transmission. Or Peugeot more high class.

Then come the Koreans Hyundai/Kia. These manufacturers do not invent different robots, turbo engines, but simply make Beautiful design, reliable and inexpensive components, time-tested engines and gearboxes. And spare parts are also inexpensive compared to the above options. That's why they are sold without special labor, if of course the condition matches.

In more budget segment— Renault reigns at 200-350 thousand rubles. Especially Logan, which is famous for its reliability and practicality, is slowly losing value. And you can see from the ads on Avito that a 6-year-old copy can cost 250-300 thousand rubles, when for the same money you can buy the same Peugeot of a higher class and level of equipment.

Yes, and a few words about legendary Niva. Now on the secondary market there are many offers for the purchase of such cars, the prices of which are sometimes surprising. You can find a 2012 Niva with “saffron milk caps” for 280-300 thousand rubles. And they buy them. And all because it is unique car with good off-road capabilities, which are appreciated by fishermen and hunters.

Solaris 2013 for 470,000 rubles is liquid. This is the most popular foreign car in our country. Many are convinced of its reliability and unpretentiousness, so they willingly buy it.